Home Courses Business Search Engine Optimisation (SEO) for Business
Home Courses Business Search Engine Optimisation (SEO) for Business

Search Engine Optimisation (SEO) for Business

Last Updated: 18 May 2026
Accreditation: CPD Accredited
Prerequisites: No formal qualification required (Anyone can participate)
Course Rating: 4.8 out of 5

Key features of the Search Engine Optimisation (SEO) for Business

    • Recognised qualification upon successful completion of the course
    • Study from anywhere, anytime, whenever it is convenient for you.
    • Get 24/7 support from our Customer Success Team
    • Affordable and engaging e-learning study materials
    • Study at your own pace from a tablet, PC or smartphone
    • Online tutor support when you are in need.

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

Our Search Engine Optimisation (SEO) for Business is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.

Career Path

After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.

Course Curriculum

8 Sections | 39 Lessons
Unit 1: Introduction
Unit 2: Course Overview
Unit 1: What is SEO (Search Engine Optimisation)
Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO
Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking
Unit 4: 2 Ways to Get Ranked on Search Engines
Unit 1: On Page SEO Explained
Unit 2: On Page SEO Activities
Unit 3: 4 Key Ranking Factors of On Page SEO
Unit 4: Tools & Tips for Increasing Site Speed
Unit 5: Using SEO Friendly Themes
Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate
Unit 7: How to Make the URL SEO Friendly
Unit 8: Long Form SEO Optimised Content
Unit 9: Internal Linking
Unit 10: Meta Title & Meta Description
Unit 11: Optimising Images for SEO
Unit 12: Outbound Links
Unit 1: What Are Keywords & Why They Are Important
Unit 2: Types of Keywords
Unit 3: Which Type of Keywords You Should Choose
Unit 4: Free Tools for Keyword Research & SEO
Unit 5: Paid Tools for Keyword Research & SEO
Unit 6: 2 Metrics to Check Before Choosing Content
Unit 7: Steps for Keyword Research
Unit 8: What is Keyword Stuffing?
Unit 1: Write SEO Optimised Title
Unit 2: 6 Hacks to Write Attractive Headlines
Unit 3: Keyword Placement For SEO
Unit 4: Steps to Write Content & Optimise It for Search Engines
Unit 1: What Is Off Page Optimisation
Unit 2: Link Building - 1st Factor of Off Page SEO
Unit 3: 3 Methods to Get Backlinks
Unit 4: Method 1: Guest Posting for Link Building
Unit 5: Method 2: Building Relations with Experts
Unit 6: Method 3: Getting Backlinks from Round Up Post
Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO
Unit 1: Conclusion
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Key features of the Search Engine Optimisation (SEO) for Business

    • Recognised qualification upon successful completion of the course
    • Study from anywhere, anytime, whenever it is convenient for you.
    • Get 24/7 support from our Customer Success Team
    • Affordable and engaging e-learning study materials
    • Study at your own pace from a tablet, PC or smartphone
    • Online tutor support when you are in need.

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

Our Search Engine Optimisation (SEO) for Business is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.

Career Path

After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market.

8 Sections | 39 Lessons
Unit 1: Introduction
Unit 2: Course Overview
Unit 1: What is SEO (Search Engine Optimisation)
Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO
Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking
Unit 4: 2 Ways to Get Ranked on Search Engines
Unit 1: On Page SEO Explained
Unit 2: On Page SEO Activities
Unit 3: 4 Key Ranking Factors of On Page SEO
Unit 4: Tools & Tips for Increasing Site Speed
Unit 5: Using SEO Friendly Themes
Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate
Unit 7: How to Make the URL SEO Friendly
Unit 8: Long Form SEO Optimised Content
Unit 9: Internal Linking
Unit 10: Meta Title & Meta Description
Unit 11: Optimising Images for SEO
Unit 12: Outbound Links
Unit 1: What Are Keywords & Why They Are Important
Unit 2: Types of Keywords
Unit 3: Which Type of Keywords You Should Choose
Unit 4: Free Tools for Keyword Research & SEO
Unit 5: Paid Tools for Keyword Research & SEO
Unit 6: 2 Metrics to Check Before Choosing Content
Unit 7: Steps for Keyword Research
Unit 8: What is Keyword Stuffing?
Unit 1: Write SEO Optimised Title
Unit 2: 6 Hacks to Write Attractive Headlines
Unit 3: Keyword Placement For SEO
Unit 4: Steps to Write Content & Optimise It for Search Engines
Unit 1: What Is Off Page Optimisation
Unit 2: Link Building - 1st Factor of Off Page SEO
Unit 3: 3 Methods to Get Backlinks
Unit 4: Method 1: Guest Posting for Link Building
Unit 5: Method 2: Building Relations with Experts
Unit 6: Method 3: Getting Backlinks from Round Up Post
Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO
Unit 1: Conclusion
Order Your Certificates or Transcripts
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