Introduction |
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Digital Marketing |
FREE |
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DMM Intro |
FREE |
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Digital Marketing Strategy in 10 Minutes |
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Define Your Business & Target Audience |
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Define your Purpose |
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Case Studies |
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Positioning Your Brand |
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Case studies – Positioning |
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Unique Selling Proposition |
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Personality |
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Case Study – Personality |
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Find Your Audience |
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Validate Your Business |
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Brand Identity |
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Intro Brand Identity |
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Case Study – 3 Company Styles |
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Free Branding Tools |
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Learn Canva in 10 Minutes |
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00:11:00 |
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Learn Photoshop in 30 Minutes |
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00:26:00 |
Websites |
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Intro to Websites |
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Choose a Domain Name |
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Intro to WordPress Lessons |
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Purchase Hosting and Install WordPress |
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Navigating WordPress |
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Install and Activate Themes |
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Add a Static Home Page |
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Editing a Page & Change the Site Title |
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00:17:00 |
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Add and Edit a Menu |
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Publishing website |
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Writing a New Post & Organizing Your Blog |
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Blog Page Design – Excerpts vs Full Content |
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YouTube Videos |
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Customize the Sidebar |
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Site Icon |
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Add Site Icon with a Plugin |
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Make Your Website Responsive and Mobile Friendly |
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Customize Footer Information |
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Find, Install, and Activate Plugins |
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Backing Up Your Website |
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Securing Your Site from Attackers |
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Make Your Site SEO Friendly |
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Make Your Website Faster |
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See your Google Analytics in WordPress |
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Block Spam with Akismet |
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Pretty Link Redirects _ Link Shortener |
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WordPress Commenting Systems _ Plugins |
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Secure Contact Forms in WordPress |
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Free Email Marketing in WordPress |
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Add Social Sharing Buttons |
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What Pages Do You Need |
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Design a Home Page that Works |
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The Start Here and About Page |
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The Resource Page |
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Email Marketing |
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Easy Email Marketing Funnel |
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Email Marketing Tools |
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Lead Magnets |
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Where to put opt-in forms |
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Segmenting and Tagging Your Subscribers |
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Email Sequences |
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Better Email Subject Lines |
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Using Analytics to Improve Emails |
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Case Study – 100 Subscribers in Less Then 1 Week |
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Copywriting, Blogging & SEO |
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Copywriting Basics |
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A.I.D.A |
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Case Study of a Sales Page |
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10 Commandments of Copywriting |
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Write Better Headlines |
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Write Quality Articles |
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Optimize Your Website SEO 5 minutes agoMore |
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YouTube |
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Intro to YouTube |
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Case Study – YouTube Sales Funnel |
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YouTube SEO – Watch Time vs. Views |
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Keyword Research for YouTube Videos |
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Start Your New Channel |
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Channel Art and Icon |
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Channel Description |
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Customize Your Channel Design |
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Add a Channel Trailer |
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YouTube Channel Settings and Verification |
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Upload Defaults, Featured Content, and Channel Branding |
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Uploading Videos + Titles, Tages, Description |
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Cards and End Screens |
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Use YouTube Analytics to Grow Your Channel |
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Quickly Respond to Fans with the Community Tab |
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Live Streaming with YouTube Live |
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Free Music on YouTube Live |
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Create a YouTube Ad. |
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Spy on Competition with Social Blade |
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Video Marketing |
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Intro to Video |
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Video Equipment for Beginners |
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Tools to Make Your Videos More Pro |
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Structure a Video that Sells |
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Intro to Video Production Bootcamp |
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What Makes a Great Video |
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What Type of Video Should You Make |
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Come Up with Great Video Ideas |
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Plan Your Video |
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The Pre-Production Checklist |
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Introduction |
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Camera Options |
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Microphone Options |
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Lighting Options |
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Editing Tools |
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Exposing Your Shot |
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Compose Your Shots |
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Filming Yourself |
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Getting the Right Shot |
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Choose a Background |
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My Office Video Setup |
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Exposing with DSLR and Mirrorless Cameras |
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Focus with DSLR and Mirrorless Cameras |
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Know Your Lenses |
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Shoot with Your Webcam |
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Stabilize Your Shots |
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Shoot with your Smartphone |
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Record Great Screencast Videos |
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Choose the Right Microphone |
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Record Better Audio in Any Environment |
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Lavalier Microphones |
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Shotgun Microphones |
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Recording Audio with Your Computer |
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Why We Light |
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Use Natural Light |
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Three Point Lighting |
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Facebook Groups (Social Media Marketing) |
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Intro to FB Groups |
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Create Your Group – Walk Through |
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Tips for a More Engaged Facebook Group |
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Scheduling Posts, Live Video, and More |
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Facebook Pages (Social Media Marketing) |
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Why Facebook Pages are Important for your Business |
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Creating a Stunning Facebook page for your business |
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Adding Essential Information to your Facebook Page |
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Selecting your Profile Image |
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Creating Professional Facebook Cover Image for your Pages |
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Creating a captivating Facebook Page Description using the ads. |
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Getting your Facebook Page Username |
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Facebook Page Apps to increase fans engagement |
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Top 0 Ways to Monetize your Facebook Page |
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Exploring Publishing tools |
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Scheduling Facebook posts |
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How to spy your competitors on facebook |
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How to guarantee your fans see all your posts |
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Wxploring Facebook Insights |
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Four Unlilited sources of royalty free image |
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Promoting your Facebook Page |
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Turn any image a clickable Facebook Post |
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Assignment – Create a Facebook page |
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Facebook Ads (Social Media Marketing) |
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Introduction to Facebook Ads |
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Introduction to the Facebook Ads Manager |
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Setting up your Facebook payment account |
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Defining your Facebook Target Audience |
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Level 1 – Creating the Ad |
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Level 1 – Boosting your Post |
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Level 2 – Creating your Ad in the Ads Manager |
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Tips to have your ad approved by facebook |
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Analyzing Results |
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Assignment Create a Facebook Ad |
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Facebook Retargeting (Social Media Marketing) |
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The Importance of Facebook Retargetting |
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Creating a Facebook Pixel |
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Installing Pixel In WordPress |
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Installing Pixel In A Non-WordPress Website |
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Pixel Testing |
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Creating Your First Audience With Pixel |
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Facebook Pixel Advanced Audience Creation |
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Message – Your Audience Is Too Small |
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Creating Your Optimised Fb Ad With The Pixel |
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Assignment – Installing Facebook Pixel In Your Web |
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Facebook For Local Business (Social Media Marketing) |
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How Facebook Ads Can Help Your Local Business |
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The Plan For Your Local Business |
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Reaching People Around Your Business |
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Creating Your Local Business Ad |
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Assignment |
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Google Adwords |
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Google Adwords for your Business |
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How Adwords Works |
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Example Of Ads That We Are Creating |
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Setting up your Adwords Account |
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Exploring the Adwords Interface |
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Discovering The Best Keywords |
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Creating A Google Adwords Search Campaign |
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Creating an Ad group and Adding Keywords |
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Selecting Your Audience |
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Choosing Your Vid Setting For Google Adwords |
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Finalising Your Google Ad |
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Managing your Google Ads Campaigns and Analytics |
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00:10:00 |
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Creating a YouTube Ad with Google Adwords |
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Your Next Steps |
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Assignment: Google AdWords |
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Twitter (Social Media Marketing) |
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The Way Twitter Can Help Your Business Growth |
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Choosing The Best Username Or Twitter Handle |
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4 Tips For Choosing Your Twitter Handle |
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Creating A Twitter Account |
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Creating An Outstanding Twitter Profile Page |
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Adding Your Profile And Header Photo |
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00:10:00 |
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Writing An Optimised Bio |
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00:11:00 |
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Pin The Most Important Tweet For Your Bio |
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Connecting With Other Influencers |
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Twitter Hashtags |
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Growing Your Twitter Presence With Jooicer |
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00:09:00 |
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Add Twitter Buttons To Your Website |
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Add Twitter Widgets To Your Website |
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Twitter Ads – Creating Your Ads Account and Campaign |
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00:10:00 |
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Twitter Ads – Adding your Payment Method |
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Twitter Ads – Creating other Twitter ads |
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Twitter Ads – Promoting a Tweet |
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Assignment: Twitter |
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Instagram (Social Media Marketing) |
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Instagram for Business: Defining The Strategy |
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Create an Instagram for Business profile |
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Building a Killer Instagram Profile – 01 |
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Building a Killer Instagram Profile – 02 |
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Building a Killer Instagram Profile – 03 |
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Building a Killer Instagram Profile – 04 |
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Accessing the Ads Manager |
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Creating your First Instagram Ad |
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Creating your First Instagram Ad |
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Important Tips to Have a Successful Ad on Instagram |
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Mistake 1 |
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Mistake 2 |
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Mistake 3 |
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Mistake 4 |
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Mistake 5 |
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Mistake 6 |
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Tools to Create Instagram Photos |
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Creating Viral Instagram Photos |
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Adding Your Logo or Website to your Instagram Post |
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Instagram Live and Instagram Stories |
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Assignment – Instagram Ads |
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Pinterest (Social Media Marketing) |
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Why Pinterest And How It Can Your Business Grow |
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Opening a Printerest Business Account |
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Linking Pinterest With Your Website |
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Linking Pinterest With Other Social Media Platforms |
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Optimising Your Pinterest Profile |
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00:09:00 |
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Creating Boards |
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Using Secreat Boards |
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The Powerful Pinterest Notification |
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Adding Pinterest Chrome Extension |
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Adding Pinterest To Your Website |
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00:14:00 |
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Pinterest Ads – Getting Started |
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Pinterest Ads Panel Overview |
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Creating a Pinterest Ad |
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Creating Pinterest Ads Fast |
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Assignment: Pinterest |
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LinkedIn (Social Media Marketing) |
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Welcome to Linkdin Marketing |
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Setting up to LinkedIn Account |
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00:06:00 |
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Adding Experience & Skills to Your LinkedIn Account |
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Adding a Professional Background Photo |
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Adding Media to Your LinkedIn URL |
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Changing Your LinkedIn URL |
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Adding Your Website to LinkedIn |
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Creating Shareable Content on LinkedIn |
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LinkedIn Company Pages Examples |
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Creating a LinkedIn Company Page |
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Managing Your LinkedIn Company Page |
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00:07:00 |
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Getting $50 in LinkedIn Ads Credits |
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LinkedIn Ads Introduction |
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00:03:00 |
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Creating a LinkedIn Sponsored Content Ad. |
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00:12:00 |
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Waiting for LinkedIn Ad Approval |
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00:01:00 |
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Creating a LinkedIn Text Ads Campaign |
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00:07:00 |
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Creating a LinkedIn Sponsored in Mail Campaign |
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Quick view at the LinkedIn Campaign Manager |
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Assignment: LinkedIn |
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Periscope (Social Media Marketing) |
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What is Periscope |
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Optional Equipment |
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00:05:00 |
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Assignment: Periscope |
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Social Media Live Streaming |
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Basic Eqipment for Social Media Streaming |
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00:09:00 |
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Planning an Irresistible Live Streaming Session |
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00:10:00 |
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Facebook Live Basics |
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00:05:00 |
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Facebook Live Session from Your Smartphone |
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00:07:00 |
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Sharing Your Facebook Live Sessions |
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00:03:00 |
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Three Ways To Reuse Your Facebook Live Sessions |
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00:00:00 |
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YouTube Live Basics |
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00:02:00 |
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Runing a YouTube Live from your Smartphone |
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00:05:00 |
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Instagram Live |
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00:03:00 |
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Periscope Live |
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00:03:00 |
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Introduction to OBS Broadcaster Software |
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00:03:00 |
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Setting up your OBS Software |
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00:11:00 |
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Using OBS Studio Mode |
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Facebook Live Streaming with OBS |
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00:12:00 |
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YouTube Live Streaming with OBS |
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00:07:00 |
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Simultaneous Streaming to Facebook, YouTube and Periscope |
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00:16:00 |
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Other Awesome Software For Live Streaming |
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00:08:00 |
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Assignment Social Media Live Streaming |
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00:03:00 |
Podcasting |
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Podcasting Intro |
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00:02:00 |
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Podcasting Tools |
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00:07:00 |
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Hosting Your Podcat with Libsyn |
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00:08:00 |
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Submitting Podcast to iTunes |
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00:02:00 |
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Validate Your Podcast Work |
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00:01:00 |
Quora |
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Quora Basics |
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00:03:00 |
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Finding, Answering and Optimizing Your Quora Answers |
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00:03:00 |
Google Analytics |
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Setting Up Google Analytics |
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00:06:00 |
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Navigating the Google Analytics Dashboard |
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00:07:00 |
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Know Your Audience with Analytics |
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00:06:00 |
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User Acquisition and Behavior Flow |
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00:13:00 |
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See Where Visitors Click with Page Analytics |
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00:05:00 |
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User Behavior and Site Speed |
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00:04:00 |
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Setting Up Goals |
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00:03:00 |
Google Plus (Social Media Marketing) |
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Welcome to Google Plus |
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00:01:00 |
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Whats the Difference Between Google Pages and Profile |
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00:04:00 |
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Adding Your Profile and Cover Image |
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00:04:00 |
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Adding Your Contact info |
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00:05:00 |
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Adding Links to Your Website and Social Media |
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00:02:00 |
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Adding Your Story |
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Previewing the Page |
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Conclusion |
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Conclusion |
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Certificate and Transcript |
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Order Your Certificates or Transcripts |
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00:00:00 |